Compare
tracing.tools vs GA4
Everything you actually open GA4 for, without the cookie banner or the sampling.
Google Analytics 4 can do almost anything, which is why most teams open it, look for one number and close it again. tracing.tools shows that number on the first screen, answers follow-up questions in plain language, and does it without cookies, consent banners or sampled reports.
No banner, no consent flow
GA4 sets cookies and needs consent in the EU. tracing.tools stores nothing in the browser, so there is nothing to ask the visitor and no traffic lost to the “reject” button.
Exact numbers, in real time
GA4 samples large reports and delays most of them. tracing.tools never samples, and a visitor appears on the real-time globe the second they arrive.
A 1.4 kB tag instead of 45
The tracker is a fraction of the size of gtag.js, loads deferred and never shows up in your Core Web Vitals.
Side by side with GA4
| tracing.tools | GA4 | |
|---|---|---|
| Revenue attribution built in | Partial | |
| Fully cookieless, no consent banner | ||
| Ask questions in plain language | Partial | |
| Script size | 1.4 kB | 45 kB |
| Real-time dashboard | Delayed | |
| Raw event export / API | ||
| Data residency in the EU | ||
| Data sampling | Never | Above 500k |
Ship the tag, ask the question
Free up to 5k events a month, forever. Two minutes and one line of HTML. No cookie banner, ever.